Commercials
I enjoy doing advertising.
I have been doing it with passion since 1992.
I know it from the inside out.
With each project I am looking for
the perfect shape of the egg.
And the happy song of the chicken
when making it.
![](http://alexandrumaftei.com/wp-content/uploads/2016/07/ico-publicitate.png)
Film
I can feel with my own mustache
the magic of the moving shadows
on the screen.
The hundreds of commercials
I have done led me to
better filmmaking, and the reverse.
![](http://alexandrumaftei.com/wp-content/uploads/2016/08/ico-film.png)
TV
For me, the thought that
one can change the TV channel
is very exciting.
It is like highwire walking.
![](http://alexandrumaftei.com/wp-content/uploads/2016/06/ico-tv.png)
Theater
Nothing is more stimulating
than rehearsing with the actors
on stage.
The apetite for working with actors
widened my perspective
as a film director.
![](http://alexandrumaftei.com/wp-content/uploads/2016/06/ico-teatru.png)
Photography
I have been taking photographs
ever since I was a kid.
Sometimes, this is my way of understanding the people and the world around me.
The way I tell stories visually
is deeply anchored in my
passion for photography.
![Fotografie](http://alexandrumaftei.com/wp-content/uploads/2016/06/ico-fotografie.png)